How many times did you have a deep sleep last night? How long have you been in deep sleep? How many steps have you taken today? How many calories are consumed? Is there any problem with your blood pressure and blood sugar? These problems are now only a technology that you wear. The product can give an answer. Today, people pay more and more attention to their own health problems, wearable medical equipment has become the most popular concept, attracting the pursuit of various capitals. However, as a new thing, the prospect of wearable medical devices is also facing many uncertainties. The problem has followed, with low thresholds, homogenization, and price chaos... Some believe that it will subvert the existing health care industry model; but others believe that it is just a mirror and it is difficult to get real development. The future of wearable medical devices must be based on the present. With an insight into the current market truth, we will have a better understanding of this emerging industry to make better judgments about its development.
Investment articles
"Cake" enticing capital swarms into the wearable medical field
At the Apple Global Developers Conference held in June this year, Apple's latest release of the iOS8 system is a major upgrade point, which is the addition of health applications. Apple built the HealthKit health management application in iOS8, supporting third-party wearable medical devices in the health care industry, and opening up data to medical institutions to become a health management platform.
If you have heard of wearables or wearable Medical Equipment for two or three years, there may be very few people who have heard of it, but today, these devices are approaching the lives of ordinary people and quickly expelling heat waves.
At the same time, the capital of all walks of life came. In March of this year, three major IT giants Intel, Google and Facebook announced that they would invest more in the field of wearable devices. In China, Xiaomi, the marriage and love website Century Jiayuan, etc. have begun to get involved in this field.
According to the author's understanding, currently wearable devices are mainly used in the three fields of entertainment, health care and insurance. The fashion elements of health-based indicators tracking wearable devices are becoming active. More and more manufacturers and fashion companies are looking and comfortable. Degree of force. The rise of wearable medical devices has had a huge impact on the traditional medical industry and medical device industry .
In fact, the greatest potential of wearable medical devices is not hardware, but the collection of medical big data through hardware, and the innovative profit model.
Next year's market size exceeds 1 billion
In the eyes of many capitals, wearable medical devices have become an attractive cake.
According to ABI's survey data, approximately 30 million wireless wearable health sensors were used in medical electronics in 2012, a 37% increase from 2011. At the same time, the sales volume of China's wearable portable mobile medical equipment market reached 420 million yuan in 2012. It is estimated that the market size will exceed 1 billion yuan by 2015. By 2017, the sales volume of China's wearable portable mobile medical equipment market will be close to 50. 100 million yuan.
The author understands that the use of wearable technology in the field of health care mainly includes electronic sensor tattoos, smart fitness bracelets, smart contact lenses, wearable painkillers, smart watches and smart socks.
The first wearable device in the country, or the IPOd with Nike+ function introduced by Apple in 2006. The reporter noticed that Nike+ is actually a simple software application, using the gravity sensing device that comes with the iPod to develop the running counting function, combined with GPS positioning, remote consultation and other counts to provide distance, heat consumption, etc. for running or walking. Function, this is one of the applications of wearable devices in the field of health.
Nike launched the first AirZoomMoire running shoe with wearable features, further collecting data such as stride and strength, and drawing a panoramic view of the exercise effect to the exerciser.
Steve Jobs once commented on Nike+: "Our collaboration with Nike takes the combination of sports and music to a new level, so you have a personal trainer or a running friend, motivating you to take each step. step."
In 2010, Google successively applied for patents for its smart glasses. Industry pioneer Nike also made great progress. In 2010, it developed Nike+Running, and it was bound with Twitter and Facebook. It used running sports as a social sport. In China, it was with Sina. Weibo and WeChat cooperation.
At the same time, many domestic manufacturers are also eager to move. The author searched the Internet for "wearable medical" and found that all kinds of bracelets and watches have everything. Many manufacturers who have done mobile Internet and some interested mobile phone manufacturers are involved. Just recently, Xiaomi Mobile launched a bracelet that can monitor breathing and sleep for less than one hundred yuan. Tencent released the WeChat health bracelet.
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